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Commercial Grade Podcast

Oct 7, 2019

Competition amongst ad agencies has historically been fierce yet predictable. An agency's foremost competition was typically another shop with similar offerings: Integrated vs. integrated, PR vs. PR, media vs. media. Recently, the landscape has become increasingly complex with traditional consultancies (Deloitte,...


Sep 30, 2019

Marcus Wesson, award-winning Chief Creative Officer of Dailey Advertising in LA, joins Commercial Grade to talk through the ins and outs of creative production, what it takes to makes an award-winning campaign (think: Carls Jr. burgers & bikinis!) and how he evolved from a junior art director to CCO of a major...


Sep 23, 2019

In the second part of my conversation with Erin Matts, CEO, and Anita May, MD, of Omnicom's Hearts & Science, we cover a topic high on the priority list of most agencies and corporations: Diversity, Inclusion & Allies in Advertising. From ageism to sexism, Erin and Anita share challenges they've faced and how...


Sep 16, 2019

In Part #1 of "Media Magic & The Road to CEO," Erin Matts, CEO, and Anita May, Managing Executive Director, of Omnicom's Hearts & Science global marketing agency, join Christie to talk about the role and power of media in advertising, evolving approaches to data insights and storytelling, and their respective roads to...


Sep 2, 2019

Working in advertising undoubtably results in a variety of crazy, funny, unbelievable experiences that I've dubbed, "Confessions in Advertising." Over the past 30 episodes, Commercial Grade guests have shared surreal and memorable moments from their careers that deserve to be retold. Confessions in Advertising: Volume...